Eyeconic

Size XS
Length Standard
Sizing Guide

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What can we say? Some prints are just eye-conic!
  • Textile design by artist: Jo Kalute
  • 100% cotton African wax print kitenge, woven and printed in Kenya
  • Colors: Black and white
  • Button fastening through front
  • Functional pockets
  • Machine wash cold with like colors
  • Fits true to size, take your normal size
  • Airy fit, cut to be worn loose and stand away from the body
  • Light weight, non-stretchy fabric
  • Jaz is 5'5 and wears an XL
  • Nikki is 5’4 and wears an M
  • Elizabeth is 5’9” and wears a S

Not sure about your size? Check out our sizing guide!

These textiles are a part of our 100% Made in Kenya collection and were printed in Kenya on Kenyan grown cotton. The print was designed by Jo Kalute, a Kenyan-born creative currently living in Sydney, Australia. Her work is inspired by her African heritage and seaside living. Her patterns are bold, energetic, and contemporary.

Something not quite right? Returns or exchanges are on us, no questions asked, within 30 days for all orders within the US. 

Plus, we're always available to help! Send us an email with any questions, comments, or thoughts that float by and we'll respond within 24 hours!

Meet our production partner, SOKO Kenya! Based in Kikambala on the Kenyan coast, they are an ethical manufacturer that truly embraces a fair, kind and transparent work culture. In addition to paying above living wages, SOKO provides employees with paid leave and stipends for family emergencies, free pre-primary childcare for all employees with children from ages 2-4, daily mid-morning tea and midday lunch, and clear, outlined processes for job advancement. These values extend to the workspace itself, which is open, airy and bright. It’s truly a privilege to work with the SOKO team, and we invite you to learn more about the stitching process here!

When we say 100% Made in Kenya, we really mean it! Made from cotton grown in western Kenya and designed, printed and stitched outside of Nairobi, it doesn't get more local than this! We’re so proud to be part of an ecosystem supporting and advocating for Kenyan agriculture and manufacturing. Learn more about these fabrics are made here!

Buy it with

Team at Thika Cloth Mills

The ecosystem for rotary printed fabrics is complex and truly global. While it's rare to see a rotary printed textile produced in a closed-circuit, farm-to-shop supply chain, the fabrics we're producing are verifiably 100% made in Kenya. Not just traceable, but local. Not just identifiable, but ethical and accountable.

Our production impacts hundreds of smallholder farmers and their families each year. It impacts young Kenyan artists whose voices and work may now have a slightly bigger audience (and fan club:) ). It impacts the Kenyan textile manufacturing industry, which for years has been out-competed in the local market by imported fabrics. Finally, it impacts you, because you can know that your dress was made ethically, honestly, and with pride.  

Multipanel image of textile production
4.9
Rated 4.9 out of 5 stars
Based on 41 reviews
Total 5 star reviews: 38 Total 4 star reviews: 3 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
100%would recommend this product
FitRated 0.1 on a scale of minus 2 to 2
41 reviews
  • MH Profile picture for Muriel H.
    Muriel H.
    Verified Buyer
    I recommend this product
    Height 5'1"
    Size Purchased 1X
    Usual Size 1X
    Length Purchased Standard
    Rated 5 out of 5 stars
    4 months ago
    FANTASTIC!!!

    I Loved wearing this fun lively wearable piece of Art. I felt so protected with this evil eye iconic symbol known all over the world. This is a Wonderful Lightweight dress that is soft and fits great. To Winterize it I wore a bright shawl which provided a Beautiful contrast!

    FitRated 0.0 on a scale of minus 2 to 2
  • YG
    Yoko G.
    Verified Buyer
    I recommend this product
    Height 5'3"
    Size Purchased L
    Usual Size L
    Length Purchased Standard
    Rated 5 out of 5 stars
    5 months ago
    Very eye catching dress!

    This is the dress I really wanted and do not regret getting it. Very eye catching print! LOVE IT! ❤️. If I ever end up with 2nd or even 3rd Eyeconic dresses, I will be happy to dye in different colors.

    For size wise, I wear size 14/16 with 38 DD bust. I got size Large standard length which hits my knees (5'3" tall). I like to wear Zuri dresses as duster. The fabric is not heavy or stiff.

    FitRated 0.0 on a scale of minus 2 to 2
  • S
    Sonja
    Verified Buyer
    I recommend this product
    Height 5'2"
    Size Purchased XS
    Usual Size XS
    Length Purchased Standard
    Rated 5 out of 5 stars
    7 months ago
    The best of the best

    I knew I would adore this dress, I just didn't know how much. Since I got it it's become a travel staple — I wear it on the plane with my kids and then throw on a top and tie it into a skirt to go out for dinner. Instant classic, perfect piece, goes with everything but still has tons of punch. Stands up incredibly well to the laundry. No notes, only stars.

    FitRated 0.0 on a scale of minus 2 to 2
  • LS
    Lani S.
    Verified Buyer
    I recommend this product
    Height 5'2"
    Size Purchased L
    Usual Size L
    Length Purchased Standard
    Rated 5 out of 5 stars
    7 months ago
    Eyeconic and great!

    I wore this dress to a wedding recently and got lots of compliments! I chose to wear it with a Zuri patchwork belt. I look good because I feel good in these dresses! 💃🏼💃🏼💃🏼

    FitRated 1.0 on a scale of minus 2 to 2
  • HD
    Hannah D.
    Verified Buyer
    I recommend this product
    Height 5'10"5'11"
    Size Purchased XL
    Usual Size XL
    Length Purchased Standard
    Rated 5 out of 5 stars
    7 months ago
    A good choice

    Some Zuris I buy immediately. Others I wait. This one I waited months on, but happy I got it. It’s just plain fun. The fabric is thinner than several of my other ones so it is a great summer dress when I don’t want sleeveless. I also like that the print is a small African designer. I find these fabrics to feel even more special because.

    FitRated 0.0 on a scale of minus 2 to 2
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Free returns and exchanges

Something not quite right? Returns or exchanges are on us, no questions asked, within 30 days for all orders within the US. Find out more here.

Worldwide shipping

Free shipping and returns in the US for orders $95+, and flat rate $20 worldwide shipping for all orders of $110 USD+ ! View our shipping policy.

We're here to help!

We're always available to help! Send us an email or give us a call with any questions, comments, or thoughts that float by and we'll do our best to respond within 24 hours!